Mailchimp for the beginner

Video course

Learn all you need to master MailChimp and email marketing skills with these on-the-go video lessons. We cover starting your account, creating effective content, and automating tailored responses so your business keeps working even when you're not. This course has been hand-crafted with love by The Online Fix. You know your business. We know Mailchimp.
Enroll for free
Mailchimp for the beginner

What will you learn?

  • Getting your account set-up so you can get started

  • Setting up your lists and forms so you can start capturing emails and building your elist

  • Getting your first campaign out the door, and then showing you how to save time by re-purposing the same campaign

  • What kind of emails work best (we dissect a heap so you can learn what works best)

  • Setting up an automated campaign to that you can send emails 24/7 automagically!

  • How to create logical sequences and triggers for your automated campaigns

  • What to do if you make a mistake (oops!)

Course curriculum

Everything a newbie to Mailchimp needs to become a pro with email

  • 1
    Welcome to Learn MailChimp
    • Better email ahead
  • 2
    Getting started in MailChimp
    • What's in this session?
    • Workbook: Getting Started in MailChimp
    • ii. Understanding how MailChimp works
    • iv. Creating your first list in MailChimp
    • v. Making a form to capture emails for your list
    • vi. Creating your first email - set up
    • vii. Designing the email and putting in your copy
    • viii. Sending your first email
    • ix. Reusing a campaign
    • x. What if you made a mistake in your email?
  • 3
    Content Workshop
    • What's in this session?
    • Workbook: Content Workshop
    • i. Creating content that works for your email
    • ii. Examples of emails to fuel your creative juices
  • 4
    Email Automation
    • What's in this session?
    • Workbook: Email Automation
    • i. What are automated emails and examples
    • ii. Creating automated email sequences in Mailchimp
  • 5
    Working with Groups and Segments (changing to Tags)
    • Coming soon
  • 6
    Levelling up
    • Extending Mailchimp's automation into your business for scalability

Is it for you?

Our courses are for the small business owner with a can-do attitude. We focus on giving you the hands-on how-to that you want so you can get stuff done!

  • This is designed for someone that needs to get their head around Mailchimp for the first time

  • You want to level up your skills quickly

  • You know that you want to do so much more than sending a newsletter each month

  • You want to be able to ask questions of digital expert and get answers you can trust and are practical

You are not alone

  • As part of the course, you can join our community of small business owners who are getting their hands dirty and doing digital for themselves. All course participants are invited to join the conversation on The Online Fix's Facebook group. Ask questions - get answers, swap stories, find your digital squad.

Your Instructor, Kirri Romero

Digital strategist, educator and founder of The Online Fix

Kirri Romero is a digital strategist, educator, idea generator, adviser and believer in the power of digital. She has over 20 years experience working in all facets of online, in industries ranging from finance to education, food, fashion and health. Through her work with The Online Fix, Kirri teaches people how to craft and control online for their business to generate steady leads and reliable income.
Your Instructor, Kirri Romero

The Online Fix

You know your business. We know Mailchimp.

The Online Fix teaches small business owners how to use essential digital tools. We want to see you using the online tools that will make a real difference when marketing your business, and to help you think strategically about how to best invest your time and money. When it comes to online, we say: Use it. Use it better.